Ogilvy wins 22 awards at the Greater China Effie Awards
This article was originally published on Campaign Brief Asia.
The Greater China Effie Awards celebrate outstanding creative work based on marketing effectiveness. Ogilvy made a strong performance, taking home 22 metals, consisting of 1 Gold, 6 Silvers and 15 Bronzes.
Ogilvy Taipei won Gold in the Brand Experience category for its “Ikea NT$100 Store” campaign.
Ogilvy’s Shanghai office brought home 4 Silvers and 4 Bronzes for work with Buick, KFC, Shiseido and Chando.
Ogilvy Beijing scored 4 Bronzes for work with IBM and Intel, while the Shenzhen office came away with 2 Bronzes for the “Guardians of Nature” campaign for Huawei.
“We are grateful to be recognised by such a distinguished competition as the Effie Awards.” says Chris Reitermann, Chief Executive of Ogilvy Asia and Greater China. “This year’s wins are testimony to the continued dedication of our teams to deliver modern marketing solutions that drive effective results for our clients and make brands matter.”