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  • Reinventing Consumer Research Through Behavioural Science

    At the SGInnovate event in Singapore, advertising, behavioural science and AI experts gathered to discuss the role machine learning and big data will play in helping brands access consumer insights and overcome bias.

    PR & Influence
    • 24 May
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  • 2018 Prognostications For The Year Of The Dog

    For the year ahead – 2018 to some, and the Year of the Dog to others – we share our annual Political, Economic, and Business prognostications for China.

    Topics :: Features
    • 13 Feb
    • 0
    • 0
  • This Article About Beau Lotto’s Cannes Speech Is Meaningless

    Perception is everything.

    Events :: Cannes 2017
    • 21 Jun
    • 0
    • 0
  • Top Trends From Ad Week Europe 2017

    Ogilvy UK was on the ground all week collecting the latest trends from Advertising Week Europe. Here are nine key highlights from the week.

    Events :: Ad Week Europe
    • 18 May
    • 0
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  • The Sixth Lesson Of Data Anlalytics

    Every industry is told that it’s time to be entranced by big data analytics. But what does that mean?

    Events :: IBM 2017 | Cognitive Workplace
    • 20 Mar
    • 0
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  • The Sixth Lesson of Data Analytics

    Paul Cobban of DBS on how businesses should deal with the cognitive revolution.

    Events :: IBM 2017 | Cognitive Future
    • 14 Mar
    • 0
    • 0
  • Making Beautiful, Meaningful Art With Big Data

    Ekene Ijoema on how he uses data sources to create beautiful and meaningful art that helps people better understand social issues.

    Events :: Design Indaba 2017
    • 8 Mar
    • 0
    • 0
  • Is Big Data the Secret to Gender Equality?

    Gender equality and its intersection with technology and data was a big theme at Mobile World Congress.

    Events :: MWC 2017
    • 3 Mar
    • 0
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  • Ignore The Hype At CES And You Might Just Learn Something

    There are genuine insights to be found amid all the brand buzz at CES 2017, if you know where to look.

    CES 2017
    • 5 Jan
    • 0
    • 0
  • Finding Data: A Pixar Story

    How the movie studio uses big data, and how marketers and agencies may have not quite gotten the gist yet.

    Events :: Cannes 2016 | Article
    • 22 Jun
    • 0
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