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  • WPP Wins Majority of $4 Billion Coca-Cola Business

    WPP has emerged victorious from one of the largest pitches of the year as Coca-Cola hands the lion’s share of its $4 billion account to the holding company.  

    Advertising
    • 9 Nov
    • 0
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  • The Resurgence Of The Purple Cow

    Brand building in a digitally-powered world.

    Topics :: Features
    • 21 Dec
    • 2
    • 0
  • Islam EIDessouky #OgilvySpikes

    Islam EIDessouky at Spikes Asia 2017.

    Events :: Spikes Asia
    • 29 Sep
    • 0
    • 0
  • Work That Wows: Islam EIDessouky

    Islam EIDessouky on the one piece of creative work that stood out for him at Spikes Asia 2017 this year.

    Events :: Spikes Asia
    • 28 Sep
    • 0
    • 0
  • Why Brands Are Embracing Israel’s Startup Culture

    The rise of Israel as a tech hub is a well-known phenomenon. The famous ‘Start Up Nation,’ written by Dan..

    Topics :: Features
    • 18 Jul
    • 0
    • 0
  • Coca-Cola launches first native Snapchat game

    Coca-Cola has partnered with pro teen skater Denny Pham and social influencer izzi to create the first ever fully native..

    News & Views
    • 5 Apr
    • 0
    • 0
  • Coca-Cola launches ‘selfie bottle’

    Selfie lovers are in seventh heaven as Coca-Cola Israel launches a ‘selfie bottle’ which takes your picture every time you take a drink!

    News & Views
    • 21 Nov
    • 0
    • 0
  • Marketing In The Age of Trumpism

    Trump empathized with an angry, stumbling demographic and made them feel heard. We must treat these consumers with respect and close the empathy gap.

    Topics :: PR
    • 10 Nov
    • 1
    • 0
  • Measure Design’s Contribution To Business Growth

    Joanna Seddon of OgilvyRED outlines the business case for design and how its ROI can be measured to help change corporate attitudes.

    Topics :: Storytelling
    • 12 Oct
    • 0
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  • Jonathan Mildenhall On Diversity

    Jonathan Mildenhall, CMO of Airbnb talks to ogilvydo about the struggle to find diversity in advertising and marketing.

    Events :: Cannes 2016 | Interview
    • 15 Jun
    • 0
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