• Coding Feelings: How AI Is Edging Toward Empathy

    Artificial intelligence (AI) combined with a human-centric perspective to marketing might seem like a contrarian approach, but in reality, machine learning, AI, automation, and scaling are integral for marketers today to transform data into empathetic, human-centric experiences.

  • Science With Soul

    Ogilvy Health and Ogilvy PR in Australia have been studying the ongoing effects COVID-19 has had on the healthcare industry. Through their research, the team uncovered that during this unprecedented time of global emergency, the gap between diagnosis and undetected illness has only widened over time, and healthcare workers are now playing catch up to try and save their patients before it is too late.