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  • Quick Chat : Kevin Lin, Twitch

    Kevin Lin explains why online games have made big bucks but brands have been slow to come to eSports.

    Events :: Marketing Matters
    • 14 Sep
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  • How eSports are pioneering new media models

    How eSports is developing business models that combine sponsorships and advertising with subscriptions and micro-transactions.

    News & Views
    • 5 Dec
    • 0
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  • eSports: Ignore At Your Peril

    Chester King of International eGames Group and Raiford Cockfield of Twitch explain why agencies should get into eSports.

    Events :: Spikes Asia 2016
    • 23 Sep
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  • eSports: A Brand New Playing Field

    There’s everything to play for in the eSports arena, according to panellists at Spikes Asia.

    Events :: Spikes Asia 2016
    • 22 Sep
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  • Mobalytics wins the Disrupt cup

    Mobalytics, a company that tracks your performance in online games is the winner at Startup Battlefield, Disrupt SF 2016.

    News & Views
    • 16 Sep
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  • Ready Player One: Brands And eSports

    eSports is an exciting new landscape that many brands have yet to embrace.

    Events :: Cannes 2016 | Article
    • 23 Jun
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