Last week, Unilever held their annual marketing awards, where Ogilvy’s work from several offices across the region, across multiple Unilever brands, won four awards and three nominations.
“Courage is Beautiful”, a campaign for Dove created by Ogilvy Toronto and Ogilvy London, won the show’s Grand Prix as well as the Creative Craft Award. The film, which celebrates the strength and dedication of frontline health workers during the pandemic, has also received wide acclaim from across the globe.
Ogilvy Mumbai’s Taste of Togetherness film promoting transgender inclusiveness for Brook Bond Red Label received the Unstereotype Award, with the Brook Bond Red Label brand also receiving their own honours.
Two other pieces of work for Dove received nominations: “America the Beautiful”—a tribute to the individuals participating in protests across the U.S. in support of the Black Lives Matter movement—another collaboration between Ogilvy Toronto and Ogilvy London, and My Hair My Way Hair, a campaign by Ogilvy Paris which celebrates people’s DIY hairstyling efforts under quarantine.
Ogilvy Toronto’s Hellmann’s Island gaming initiative aimed at combating food waste, rounds out the third Ogilvy nomination.
Last but not least, the culmination of these wins also helped secure WPP the Agency of the Year Awards.
From Ogilvy Asia, an enormous congratulations to the Dove, Brook Bond Red Label, and Hellmann’s teams for these fantastic accolades and showing the world how creative excellence and successful partnerships can continue to shine a light even during these challenging times.
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