The world around us is changing fast. Customers are demanding experiences from brands that are more personal, more relevant and..
Tag Archives: Advertising
Now that Cannes Lions is over for another year, it’s time to take stock of the insights and inspiration from the week. A number of common trends and themes emerged in the Palais — here is what everyone needs to know right now as the industry continues to evolve.
Our Worldwide Chief Creative Officer Piyush Pandey, tells CNBC’s James Wright about the future of creativity and how he would..
WPP was out in full force at the Cannes Lions International Festival of Creativity, with Mark Read leading at the helm. It took over part of the beach for the first time, stacking it up next to some of the world’s largest tech giants.
Back when he was at school in the 1990s, Josiah Chua says “everyone” had a Tamagotchi. The 31-year-old remembers how the playground buzzed with kids addicted to their digital pets.
Ogilvy is very proud to have picked up 7 Pencils at the D&AD Awards last night. Singapore and Thailand were the big..
This piece was originally published on Eicoff.com. It would be awesome if people always followed the call to action in..
Author of Ogilvy on Advertising in the Digital Age, the spiritual follow up to David’s famous book, Miles Young offers 13 predictions for the future of advertising.